The Value of Water Coalition and the Water Environment Federation (WEF) have released and are promoting the use of a new public awareness campaign and toolkit, “What’s the Value of Water?” As one of the original partners, WEF has been collaboratively working with the Value of Water Coalition, WEF members, volunteers, and leaders to help raise awareness about the value and importance of water. The new toolkit is an important part of this effort and is available at no cost to anyone interested in educating the public about the essential need to invest in our water infrastructure and water resources.
“The Value of Water Coalition is proud to create these beautiful and functional educational materials that can help organizations around the country educate and engage people about the true value of water,” said Radhika Fox, Director of the Value of Water Coalition. “It was an amazing process of collaboration among the 30 members of our coalition. We have some of the top leaders in water engaged in our Coalition, and this toolkit brings together decades of expertise in how to effectively communicate the value of water.”
- Outdoor advertisements
- Print advertisements (horizontal and vertical layouts)
- Bill Stuffers
- Conference Banners
- Water Fact Sheet
- Message Guide
- Shareable Social Media Graphics
“Our water resources are being stressed more than ever, but it can be challenging to communicate this in ways that we can all relate to. Sometimes the most impactful message about water is the simplest one: what would it be like to live a day without it,” said Eileen O’Neill, Executive Director of the Water Environment Federation. “We can all benefit from taking a moment to think about water and the importance of maintaining the systems that support our communities. WEF is proud to be a part of this important effort and we hope that the entire water sector uses these materials to help spread this message from coast to coast.”
All materials are available for download on the Value of Water Coalition website: www.thevalueofwater.org. Please review usage guidelines before publishing any materials.